The Quaker Steak & Lube® Franchising Blog

QSL Million Dollar Bracket Challenge 2017

Westlake, OH – February 10, 2017 – The award-winning, family casual-dining restaurant Quaker Steak & Lube®, known for its Best Wings USA and more than 20 sauces, has tipped off its $1,000,000 Bracket Challenge, where a perfect men’s college basketball championship bracket – picking the winners of all 63 games correctly – will score a lucky winner the grand prize of $1 million. A first place prize of a 2017 Ford Mustang will go to the power player predicting 60 or more games correctly in the bracket competition. Each participating Quaker Steak & Lube location will also award a local prize of FREE Wings for a Year to a local guest with the best bracket. Registration on the Quaker Steak & Lube website is now open at

The Million Dollar Bracket Challenge is open to competitors in states where Quaker Steak & Lube restaurants are located. Guests are invited to visit to register for the bracket challenge. On March 12, 2017 – Selection Sunday – registered guests will receive an email with instructions to go online and select their picks for the entire tournament. Guests will also be asked to select their favorite Quaker Steak & Lube location for the FREE Wings for a Year location bracket competition. Online brackets will close on March 16 at 12 p.m. ET.

“We invite all college basketball fans to watch the tournament games at Quaker Steak & Lube starting March 17th,” said John Ponczoch, Senior Vice President of TravelCenters of America and leader of the TA Restaurant Group, which owns and franchises Quaker Steak & Lube. “The Lube is the perfect place to watch, with cold beverages and great game time food. Plus, it’s always more fun watching the games with fellow fans, along with sharing some friendly smack talk with rivals. Our TVs will be tuned in to the games, and our staff will be tuned in to our guests,” he added.

On April 5, 2017, the grand prize and first place prize winners will be notified. Each local restaurant General Manager will notify the winner of Free Wings for a Year – 52 certificates good for a single order of bone-in wings – for their location.


Should there be a tie for either the grand or first place prizes, a tie-breaker will be determined by the closest prediction of total cumulative points for the championship game on April 3, 2017. Guests can find the official Million Dollar Bracket Challenge rules at

Quaker Steak & Lube’s full menu offers a wide assortment of sandwiches, salads, chicken, steak and fish entrees, as well as mainstays such as burgers, ribs and award-winning wings.

NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN. A PURCHASE WILL NOT INCREASE YOUR CHANCE OF WINNING. Contest is open to the first 500,000 entrants who are legal U.S. residents of  CO, FL, IA, IL, IN, KY, LA, NJ, NY, OH, PA, SC, TN, VA, WI AND WV, age 18 or older, and who meet the qualifications as defined in the official rules at Void where prohibited. See official rules at participating Quaker Steak & Lube® locations and at complete details. Sponsored by TA Operating LLC dba Quaker Steak & Lube®, 24601 Center Ridge Road, Westlake, OH 44145-5639.

About Quaker Steak & Lube®:

Quaker Steak & Lube®, founded over 40 years ago in Pennsylvania (the Quaker State) in a renovated filling station, now includes over 50 locations in fourteen states across the U.S. “The Lube”® combines unique décor, including gas station memorabilia, classic cars, motorcycles, and race cars suspended from the ceilings with craveable food and high-octane entertainment & events appealing to guests of all ages. Quaker Steak & Lube® has won hundreds of national and international awards for its wings and more than 20 wing sauces. For more information about Quaker Steak & Lube®, please visit

About TA Restaurant Group:

Since opening its first restaurant in 1967, the TA Restaurant Group includes more than 785 quick service and full service restaurants and other food outlets, including ten proprietary restaurant brands. For more information about TA and the TA Restaurant Group, please visit